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SupplyConnect PRO is an advanced database publishing and integrated marketing system. It allows a distributor to create a feature rich product content database that contains marketing text, product attributes, product images, searchable keywords, print information and product taxonomy. The cross-sell and up-sell feature boosts per order averages and the multiple mini-features fields create unique publication-specific options.
This information is used to easily create on-line catalogs, master catalogs, flyers, brochures, faxes and email campaigns. It also contains detailed product sales history, allowing the distributor's marketing staff to select product based on sales history, such as dead stock, slow movers, fast movers and new product introduction.
Additionally, SupplyConnect PRO monitors information on customers, such as demographic data, buying history, buyer's names and addresses and recent contact activity. This information is used to target candidates for receipt of the different marketing materials. The many benefits of SupplyConnect PRO include:
- Each Distributor owns and can reuse the content in both print and on-line electronic catalogs
- The Content Management tools substantially improve accuracy and timeliness of data
- Provides for significant cost savings for catalog & flyer production
- Greatly reduces labor intensive costs from product managers and copy editors
- Eliminates most, if not all, of the specialized labor costs for print and web IS content managers
- Faster project turnaround times (from weeks or months to hours or days)
- Provide National Account/Customer Specific catalogs with specific pricing and specific customer part numbers
Our patent-pending MetaFlow technology links to pagination software that reduces specialized labor costs and allows easy production of general line catalogs in a fraction of the time it takes using traditional methods. With SupplyConnect PRO, Distributors will even be able to create sales fliers with customer-specific part numbers and prices; and do it in hours, not weeks or months!
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